Blockchain-based NFT Mobile AR Game Platform - The next AR P2E Game
The Virtual Reality (VR) and Augmented Reality (AR) markets, which have been developing centered on games, movies, and performances, are becoming a technology that can be easily accessed in everyday life by combining with the commercialization of 5G.
The GRAND project is a game project that combines P2E (PLAT TO EARN) to earn coins while playing mobile augmented reality (AR) games.
The GRAND project aims to provide more benefits to those who use the GRAND project through AR, VR, NFT, etc., which are called next-generation platforms.
GRAND aims for a blockchain-based NFT game ecosystem that creates value through creation and ownership of digital assets in the game, and we intend to build our own AR game platform ecosystem using blockchain technology as NFT (Non-Fungible Token) and P2E (Play to Earn) have emerged as hot issues in the game industry recently.
As the concept of making money through games is gaining a global consensus in Korea, Southeast Asia, and South America, the number of P2E game participants in various countries such as the Philippines, Venezuela, Brazil, Argentina, and Cuba is increasing significantly.
With P2E through mobile AR games, NFT has been added to the in-game system, establishing itself as a new digital asset, and due to its features that guarantee originality and rarity, it is becoming a key factor in cryptographically making in-game assets.
Expansion of AR and VR Markets
Market Watch, a market research firm, predicted that the AR/VR market size will grow to $766 billion (about KRW 894 trillion) by 2025.
It is predicted to have a compound annual growth rate (CAGR) of 73.7% from 2018 to 2025.
Growth drivers due to proliferation of non-face-to-face culture:
▲ Increasing demand for HMDS (Head mounted displays, VR devices worn on the head)
▲ Adoption of VR in corporate marketing strategy
▲ Demand for AR/VR in retail and e-commerce industries is growing
▲Procurement of investment funds by AR-related companies can be cited.
According to a report released by Google News Lab, the number of people pursuing ‘Storydoing’ in which they experience and share stories, rather than simply delivering content, and furthermore, ‘Storyliving’, where stories become everyday life, is increasing, especially among the younger generation.
NFT market emerging as a trend
NFT is a non-fungible token that gives a unique recognition value to digital assets, enabling proof of ownership.
Chainalysis analyzed a vast amount of data generated in the virtual asset market over the past year to predict the virtual asset outlook for this year, and announced that the NFT market size is estimated to be at least 32 trillion won ($26.9 billion).
As the field of NFT grows in various fields such as games, fandom, and real estate, leading domestic and foreign companies such as virtual asset exchanges, entertainment, and game developers are developing and investing in products to preoccupy the NFT market.
As a result of the analysis of Statista and Jeffery Investment Bank, the global NFT market size was USD 2.4 million (about KRW 2.9 billion) in 2019, USD 35 billion (KRW 42 trillion) this year, and USD 80 billion (KRW 96 trillion) in 2025 ). The market size expected to grow rapidly in size.
According to Cointelegraph, a media specialized in cryptocurrency, the Blockchain Gaming Alliance claims that the game market using NFT grew to $2.33 billion in the third quarter of 2021, accounting for 22% of the total NFT transaction volume.
Digital items created through P2E (Play to Earn) in the game are capitalized in the form of NFTs, and their ownership can be freely traded between users through the NFT marketplace.
Blockchain games are sometimes accompanied with the terms play-to-one (P2E), play-and-on (P&E), and non-fungible tokens (NFT).
Although the method is slightly different for each developer, authentication of item ownership and supporting item cashization with cryptocurrency are collectively referred to as a blockchain game.
Now, game users can become digital asset owners who can own and buy digital NFT game items as much as they invest time and effort while enjoying P2E, that is, through games in simple games they enjoy.